Performance Dashboard
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Last 30 days ▾
Today
Yesterday
This week
Last week
Last 7 days
Last 14 days
Last 30 days
Last 90 days
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Last month
Custom range…
Total Spend
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Leads Generated
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Cost per Lead
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Clicks
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Conv. Rate
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CPC
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Impressions
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Avg. CTR
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Spend Over Time
Spend
Leads Over Time
Leads
Cost per Lead
CPL
Conversion Rate Over Time
CVR
CPM Over Time
CPM
CTR Over Time
CTR
Ad sets
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Ad set ↕ Platform Status ↕ Spend ↕ Leads ↕ CPL ↕
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Top Ad Creatives
Top 5 by Leads
Ad Name Leads ↕ CPL ↕
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Top countries
Top 10 by leads (user location)
Country Leads ↕ CPL ↕
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Latest Recap
Live data · Evertouch
Pipeline KPIs
Ad spend
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Total paid media for the selected period (same as dashboard).
Opportunities
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HubSpot — coming soon
Cost per opportunity
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HubSpot — coming soon
Closed deals
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HubSpot — coming soon
Cost per closed deal
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HubSpot — coming soon
Closed deal value
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HubSpot — coming soon
ROI (deal value vs ad spend)
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HubSpot — coming soon
Opportunities
Sample list — HubSpot sync will replace this
Enterprise rollout — Acme Corp
Owner · Alex M. · Created Mar 12, 2026
€42,000
Proposal sent
Q2 pilot — Northwind
Owner · Jordan K. · Created Mar 8, 2026
€18,500
Discovery
Renewal expansion — Contoso
Owner · Sam R. · Created Feb 26, 2026
€9,200
Negotiation
Inbound demo request — Fabrikam
Owner · Alex M. · Created Mar 18, 2026
€6,000
Qualified